MAC Powder Kiss Velvet Blur Slim Stick Lipstick

Description

What It Is:
A moisture-infused lipstick that provides 12 hours of on-trend, mega-bold colour and ultra-weightless wear in a single, velvet-soft swipe.

What It Does:
Soft has never looked so bold with Powder Kiss Velvet Blur Slim Stick Lipstick. Experience moisture-matte to the max with 12 hours of on-trend, mega-bold colour and ultra-weightless wear in a single, velvet-soft swipe. The more you Powder Kiss, the softer, smoother and suppler your lips with full-coverage shades that hydrate lips instantly and over time. Designed for all-day wear + care, introduce your lips to Powder Kiss´s bolder sister.

Key Claims and Benefits:

• Moisturizes lips immediately and over time
• Lips are more moisturized and look more smooth and supple with continued use
• Immediately reduces appearance of lip lines
• Blurs and smooths lips
• Provides colour-true wear, 12 hours
• Non-bleeding, 12 hours
• Non-feathering, 12 hours
• Settle- and crease-resistant, 12 hours
• Non-flaking, 12 hours
• Fade-resistant, 12 hours

Recommended Usage:

• Prep and set the edges of lips with MAC´s best-selling Prep + Prime Lip base (sold separately) for a smoother canvas and bolder blur.
• Twist up the base to reveal roughly one millimeter of product.
• Apply along the lip line to allow the super-sleek design to hug and blur the edges of lips, then fill in the centre with full-coverage colour.
• Twist down the excess product after use.

0.07-oz.



About MACMake-Up Art Cosmetics started life in Toronto, Canada. Makeup artist and photographer Frank Toskan and salon owner Frank Angelo became frustrated by the lack of makeup that photographed well, so they decided to create their own. At first, they made the cosmetics in their kitchen and sold them straight from the salon to fellow makeup artists, as well as models and photographers. Soon, stylists and fashion editors got in on the action. As the magazine credits racked up and word-of-mouth popularity grew, the duo launched M·A·C in March 1984 from a counter in a Toronto department store.

Their approach was chic utility, with the makeup coming in black pots rather than compacts. While other major makeup brands at the time were predominantly skincare companies, M·A·C chose instead to establish itself as the ultimate colour authority. Professional makeup artists manned the counter, an industry first. One of the most popular offerings was an intense matte red lipstick, which got a boost with an appearance in a photo-shoot of the fast-rising Madonna, later seen wearing a M·A·C T-shirt.

The company took the industry by storm, offering a wide range of products that blended street savvy with glamorous style and panache.